African entrepreneurs playing an interactive business simulation
ILO SIYB Business Game

Don't just learn business. Experience it.

The ILO SIYB Business Game is an interactive business simulation that lets aspiring and existing entrepreneurs experience the realities of running a business in a simulated environment.

Make decisions. Manage resources. Experience competition. Discover what it takes to run a business.

The experience

What is the ILO SIYB Business Game?

The International Labour Organization's Start and Improve Your Business (SIYB) Business Game is an interactive learning experience that exposes participants to the realities of running a business through simulation.

You make decisions, manage resources, respond to market situations and face the challenges and opportunities of operating a business.

Unlike conventional classroom learning, the game emphasises learning through participation, decision-making, interaction and reflection.

Participants during a Business Game session
Who it's for

Who is the game for?

Aspiring entrepreneurs

For individuals planning to start a business who want to understand the practical realities of running one.

Existing business owners

For entrepreneurs strengthening their business management, planning and decision-making skills.

Employed professionals

For individuals exploring business opportunities alongside their careers.

Young innovators

For young people developing entrepreneurial thinking and practical business skills.

Outcomes

What will you gain?

Business decision-making

Understand how decisions influence business performance and outcomes.

Resource management

Appreciate the importance of managing available business resources.

Market awareness

Experience competition and understand market dynamics.

Teamwork and negotiation

Develop collaboration, communication and negotiation skills.

Entrepreneurial thinking

Develop practical approaches to identifying and responding to business challenges.

Practical business insights

Reflect on lessons that can inform real-world business activities.

How to participate

Your journey to the Business Game

Step 1
Register

Complete the online registration form below with your contact information.

Step 2
Get contacted

Start Right reaches out as a session is organised, with payment instructions.

Step 3
Pay & get confirmed

Pay the KSh 1,500 participation fee. Once payment is verified, we confirm your seat.

Step 4
Participate

Receive the session date, venue and instructions, then attend the facilitated experience.

Start Right Entrepreneurship Hub organises and facilitates the SIYB Business Game sessions. Registered participants will receive communication regarding upcoming session dates, venues and participation arrangements.
Participation fee

Invest in your entrepreneurial experience.

Secure your opportunity to take part in this practical business simulation and gain valuable entrepreneurial insights.

Per participant
KSh 1,500

No payment now — register first. We'll send payment instructions when your session is organised.

Register for the ILO SIYB Business Game

Take the first step towards experiencing business differently.

Privacy: your details are used only by Start Right Entrepreneurship Hub to manage your Business Game registration and contact you about sessions and payment. We do not share them with third parties. See our privacy policy.

FAQ

Frequently asked questions

The SIYB Business Game is a programme of the International Labour Organization. Sessions are independently organised and facilitated by Start Right Entrepreneurship Hub, led by ILO-certified business coach Kelvin Gitau.